SEO vs. AIO: Where Should Your Marketing Team Focus Now?

Google didn’t kill SEO. It leveled it up. For years, Traditional SEO was the king of discoverability. And then came AI Overviews (AIOs): those AI-generated summaries now appearing at the top of Google’s search results. Suddenly, marketers were forced to ask: Do we need a whole new content strategy for AIOs? Or is this just […]