SEO vs. AIO: Where Should Your Marketing Team Focus Now?
TL;DR Google has evolved SEO with AI Overviews. However, traditional SEO still does ~90% of the work, as AIOs rely on high-ranking, intent-aligned, E-E-A-T-driven content to generate answers. The shift lies in the final 10%: structuring content for AI extraction by leading with clear answers, using FAQs, clean formatting and schema markup. Brands must optimize […]